A brand logo is not just a simple graphical mark but rather the brand’s heart and soul! It’s because a logo is the brand’s unique identity that enhances and makes the brand observable.
Since the brand logo is so significant, big brands hire professional logo design companies to make an extraordinary logo for their brands. Today, I’ll show you some logos of the leading brands in the UK. So, let’s get a glimpse of them!
Unilever! The British corporation that owns more than 400 brands all over the world is sure to have an interesting logo, right? Well, they do. If you observe properly, you’ll see many icons inside the U, which is the brand logo of Unilever. Well, I noticed carefully and found 25 icons. You’ll find the symbol of ice cream which signifies their ice cream brands and a lock of hair to highlight the shampoo brands owned by them. Since Unilever is the parent company of numberless brands that sell different products, the logo is perfectly spot on!
That one brand which is closer to our heart is Cadbury. I was born and raised eating Bournville! Anyway, so when you first see the logo what do you see? A simple wordmark logo? Well, it’s the signature of William Cadbury and the colour purple was chosen specifically as a tribute to Queen Victoria (because it seemed to be her favourite colour).
Almost all of us remember Vodafone’s logo either consciously or subconsciously. Vodafone is a multinational telecommunications company based in the UK. Since it’s firstly a telecom brand it needs to have a logo that matches the brand’s service. So, the red-coloured Vodafone logo has a quotation mark symbol which resembles communication either by voice or text.
Ah, British Airways, the quintessential airline of our United Kingdom. The airline company started with the classic wordmark logo but the 1997 version contains not only the BA ribbon but also the Speedbird symbol metaphorically claiming that it’s the fastest airline.
So, I hope you find this blog interesting. If you’re a business owner in need of a custom brand logo, then go to Logo Design UK.
Author Bio: Hi, Olivia Ellis. I am a graphic designer and a professional blogger. My blogs focus on new trends in graphic designs.